AI and digital technologies are becoming increasingly present in teaching and learning across classrooms worldwide. From social media to the rapid emergence of generative AI (GenAI) tools, educators today face both opportunities and uncertainties.
Many teachers are already experimenting with these tools, yet common challenges remain: inconsistent student engagement, time pressures, concerns about digital safety, and pressure to adopt technology at a fast pace.
This is precisely why British Council Partner Schools selected ‘AI and technology in learning, teaching, and assessment’ as one of the central themes for our 2025 Action Research programme. Our goal was to help educators investigate real problems, test strategies, and share insights with colleagues across our global network.
In this article, we explore what motivated the research, how the researchers approached their inquiries, and the implications their findings hold for schools everywhere.
AI and digital media now shape students’ lives far beyond the classroom walls. Social media platforms influence attention spans, communication styles, and even what students consider to be trustworthy sources. At the same time, teachers are expected to design lessons that feel relevant to digitally fluent learners while managing pressures of time, diverse needs and limited resources.
The two Action Researchers featured in this article – Hala Tewfik (High School Principal at Maadi Narmer School, Egypt) and Sara Ahmer (Head of Art and Design at Aitchison College, Pakistan) – demonstrate why the topic deserves our attention.
The impact of social media on learning
Hala’s research explored the powerful influence of social media on students’ concentration, behaviour and general engagement. Her exploratory findings highlighted that:
This mix of high engagement but potential distraction reflects many schools’ experiences.
The need for educators to keep pace
Sara’s work focused on how GenAI can support teachers in meeting the needs of diverse learners. Here’s what her survey of teachers found:
At the same time, both teachers and students were optimistic about AI’s potential. 85% of teachers were keen to use AI in planning, and 65% of students believed AI could make lessons more interactive – provided it does not replace human connection.
Together, the research uncovers a shared challenge: technology is advancing quickly, and schools must evolve with it.
How our Action Researchers are exploring the role of AI and technology in learning
Both researchers began with simple but important questions grounded in their school contexts. Hala asked how social media is affecting learning and whether AI could be used to create a more engaging classroom environment. In her research, Sara wanted to know how schools perceive AI in education and how GenAI can help create adaptive lessons that support different learning needs.
Their research involved:
This allowed them to understand how teachers and students actually experience technology – not just theoretically, but in day-to-day learning.
Our Action Research programme involves trying ideas, observing effects, and adjusting. The benefit to Hala and Sara was that they could see how their research directly applied to classrooms and, more specifically, to their learning context.
As the researchers explored different aspects of technology and learning, they took different measures. Hala’s plan involved:
Her workshops spanned several weeks, involving professional trainers and whole-school participation.
By comparison, Sara’s action plan involved 25 K-12 teachers from five schools under the same institution to ensure a broad scope. Her action plan included:
This combination of theory, practice and ethics provided teachers with confidence and hands-on experience.
Although their school contexts differed, both researchers uncovered insights that matter for every Partner School.
A technology-rich environment only succeeds when there is a shared understanding of expectations and boundaries. Hala’s evaluation showed:
In both studies, teachers and students emphasised that AI should support – not replace – human relationships. Sara’s data showed:
When given training and space to experiment, teachers showed impressive creativity.
Technology integration is never a one-time project. Both researchers highlighted challenges such as:
Continual reflection, feedback cycles, and collaboration proved essential for meaningful change.
AI and digital technologies will continue to evolve rapidly, bringing both opportunities and uncertainties for schools. While new tools can feel overwhelming, Action Research offers a structured way for educators to explore them confidently: observing, testing, reflecting and adjusting approaches to suit their own contexts.
The findings from this year’s researchers demonstrate that:
For Partner Schools worldwide, these insights provide pathways to integrate AI meaningfully – never as a replacement for good teaching, but as a powerful tool that helps teachers personalise learning, engage students, and modernise classroom practice.
Download our newly published 2025 Action Research guide to explore all the latest findings and practical recommendations.